RINSE. REPEAT. REPEAT. REPEAT. REPEAT.

So you wrote the great white paper. Held a smart and successful webinar. Designed a data-driven customer journey. What’s left to do? Do it again. And again and again and again.

“If you build it they will come” is a pipe dream. The secret to success isn’t building smart programs, it’s continuing to build on them. Iterating and adding and growing them consistently. And doing it over and over until you achieve success.

Hard work isn’t hard because it’s hard to do. It’s hard because you have to keep doing it.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s