Over the course of the past year or so, ad viewability has become one of the hottest topics in digital … More
Month: January 2017
Is Annoyance A Media Strategy?
Again and again, I have ads served to me that interrupt my digital and mobile actions. Popups are delivered that … More
Alexander Hamilton: A Would-Be, Modern-Day, Marketing Genius*
It’s our nation’s 240th birthday on Monday, so it’s time for a shout-out to our Founding Fathers. And there’s no … More