What you DON’T do is as important as what you do*

It being Academy Awards season, I thought it made sense to give the Oscar for best Marketing Effort of the … More

Expertise in Generalism – 6 reasons generalists are more important than specialists*

More and more, the business world seems to be ruled by expertise. Subject matter experts. Vertical specialists. Domain authorities. Companies … More

You Can’t Polish a Turd – so just stop trying.

As a student of human nature, I’m always amazed at the obsessive way we, the human race, go out of … More

Don’t Vote For Yourself – A case for kindness

Mike Figliuolo and his Thoughtleaders has been one of my favorite bloggers for a long time – he’s practically one … More

Want What You Have – and not what you think you want

“It is better to want what you have than to have what you want” Philemon When I was a youngster, … More

Smart is Over-Rated

A number of years ago, I worked with a client that had a Marketing Director who was very difficult. My … More

To a Perfectly Imperfect 2014 – Why aiming for perfect is a terrible idea

“Perfectionism is a mean, frozen form of idealism, while messes are the artist’s true friend” Ann Lamott Back in my … More

“Creative” Is Not Just a Department – Creativity is everyone’s responsibility*

“Everybody has creative potential, and from the moment you can express it, you can start changing the world” Paulo Coelho When … More

YOU CALL THAT AN INSIGHT?

US Supreme Court Justice Potter Stewart famously said he could not define pornography, but he “knew it when he saw it”. That’s … More

Ideas are a-dime-a-dozen. What are you going to DO with yours?

  I think most people would agree that ideas make the world go around. Ideas can move mountains, ideas are … More