Conservatism vs. Progressivism? Protection of what we were and are vs. Creation a something new? Looking backward vs. Looking ahead? … More
Tag: advertising
Give a Damn!
As I’ve stated before, people are the most important part of any successful advertising and marketing group. No matter how … More
You Are the Weakest Link
I had an experience earlier this year that re-inforced how important executional excellence is – and how easy it is … More
Generally Speaking, Specificity is Good
“Engagement” is the current darling of our marketing and advertising world. Everything is focused on creating it. The AAAA and … More
Bullets vs. Cannonballs
Everyone knows that a home run has much more impact than a single. And everyone digs the long ball. So … More
The “Good” and the “Great” are NOT Enemies
Everyone knows the saying “the good is the enemy of the great”. And everyone knows the type of person who … More
Mastering the Art of Transforming Nothing into Something
In a terrific article about learning the skills of “entrepreneurship”, Scott Adams (of “Dilbert” fame) describes his education in this way … More
The not-so-little things
We’ve all heard the old saw “It’s the little things that matter most”. The sprinkles on the cupcake, cutting the … More
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