US Supreme Court Justice Potter Stewart famously said he could not define pornography, but he “knew it when he saw it”. That’s … More
Tag: marketing blog
Ideas are a-dime-a-dozen. What are you going to DO with yours?
I think most people would agree that ideas make the world go around. Ideas can move mountains, ideas are … More
The Dis-comfort Zone – Getting comfortable with discomfort
Watching the fiscal cliff negotiations over the past few months has provided us many valuable lessons. One might be, you … More
The Art and Science of ‘Stratecution’*
I think I have figured out a handle for how we’ve been operating in the new normal—the new, mixed-up, fragmented, … More
All You Need Is Hate
I normally write about things I love, care about or believe in. Today, I write about things I’m equally passionate … More
You Are the Weakest Link
I had an experience earlier this year that re-inforced how important executional excellence is – and how easy it is … More
Up With People!
No matter what your business is, from making ads to making widgets, there’s one aspect in driving excellence that’s more … More
Generally Speaking, Specificity is Good
“Engagement” is the current darling of our marketing and advertising world. Everything is focused on creating it. The AAAA and … More
Bullets vs. Cannonballs
Everyone knows that a home run has much more impact than a single. And everyone digs the long ball. So … More